Chkfake EnforceTM
Chkfake EnforceTM streamlines and digitizes the enforcement process against infringements, providing unparalleled visibility and control in the program and driving more successful enforcements.
Increase successful enforcements by up to 3 times with Chkfake EnforceTM.
Overview
Most organisations manage enforcement against infringers through third party agencies manually using emails and phone calls. This leads to time and information loss, leading to delays and low productivity.
Chkfake EnforceTM captures data at every point in the enforcement process, bringing the benefits of digitization to close value leaks and deliver more visibility and control in the program.
Streamlined workflows
Brands work with multiple third party agencies for enforcements and managing them is a complex process involving non-standard workflows.
Chkfake EnforceTM uses digitization to streamline and standardize workflows, making it smooth to work with multiple internal and external stakeholders.
Incident Management
Brand protection teams spent unproductive time in manually managing multiple enforcement actions across agencies and geographies through phone calls and emails.
Chkfake EnforceTM offers status visibility of incidents as well as system follow-ups to allow teams to spend their time in driving more successful enforcements.
Transparent Investigations
There is a trust deficit between Brands and third party agencies as Brands don’t have visibility of field investigators’ conducting investigative actions on their behalf.
Chkfake EnforceTM offers a dedicated Investigator app which enables validation of every investigative action in the market, making the entire process transparent.
Auto report consolidation
Consolidating reports across field investigators by a third party agency, and across agencies by the Brand is a time consuming process.
With Chkfake EnforceTM, data is captured at the lowest level at every point in the process, allowing report consolidation at the touch of a button.
Measurement
Measurement is crucial to any program, allowing objectives to be set, strategies to be refined and success to be showcased. In most brand protection program, this is missing or manually managed.
Chkfake EnforceTM measures every aspect of the program, enabling continuous improvement and driving visibility and management support.
Powerful analytics
Chkfake’s Insight dashboards are interactive and updated in real time. They provide visual heat maps to easily zoom into infringement hot spots with drill down capability by user group, geography, product, and time right down to incident level access.
The dashboards are the nerve centre to drive the lead capture program of the Brand.
Case Studies
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Any Query
Frequently Asked Questions
I already have a case management tool with historical data
A case management tool only manages legal proceedings across multiple areas. It is more of a document repository. Chkfake Enforce is focused on managing a brand protection program operationally. It provides complete visibility of all enforcement actions in the field.
The number of enforcement actions I take can be managed manually
If you have a small number of enforcement actions for a large infringement problem, that’s an issue. You need to scale up your program. And if your team is managing incidents manually, it is a waste of their time. They can be doing more enforcement actions.
Why would an investigation agency agree to greater oversight?
Investigative agencies are keen to professionalize in order to build a higher level of trust with their clients. In addition, such a tool helps in managing their field investigators, which is an added bonus.
I work with many agencies for my enforcement requirements. Will this be an issue?
Chkfake Enforce is specifically designed to manage multiple agencies across geographies! It standardizes workflows, making it easy to tap into local expertise of smaller regional agencies while ensuring a high level of professionalism from all agency partners.
We already have a rigorous agency recruitment process and we review agencies regularly. Why do I need this solution?
Agency recruitment process and reviews are typically a one-time exercise. The Chkfake platform enables robust data capture on an ongoing real time basis. It is the difference between an annual company audit and in-built transaction level security to prevent financial fraud.
My agencies are paid only for successful enforcements. Why do I need additional oversight?
This strategy excludes many important levers in a brand protection program. For example, some leads may require further investigations which leads to the actual supply source. With this kind of platform, the full potential of a brand protection program can be realized.
My agencies already give me any report I want. Why do I need a tool for it?
The agencies are wasting valuable time in compiling reports. In addition, if the brand is using multiple agencies, they are wasting executive time in consolidating reports across agencies. Compare this to any kind of reports in real time at the touch of a button.